The Resort opens

Unfortunately, the Norconian Resort Supreme never made a nickel. The Great Depression was devastating to both the resort and the town of Norco. The club struggled into the early 1930's, moving from a year round club to a seasonal resort, to sporadic openings and closings and Clark's $4,500,000 dream became known as "Rex's Folly". By 1940, the club was suffering labor problems, hounded by creditors and secretly for sale with an asking price of $2,000,000.